Xcel Global Panel

17, Okhla Industrial Estate Phase 3 Rd, Okhla Phase III, Okhla Industrial Estate, New Delhi, Delhi 110020

PRIVACY POLICY

Last Updated: 10-10-2024

1. What is the Privacy Policy and what does it cover?

We at Xcel Global Panel want you to understand what information we collect, and how we use and share it. This Privacy Policy describes how Market Xcel Data Matrix Pvt Ltd. ("we," "us," or "our") collects, uses, and shares personal information when you use our website/application hereinafter referred to as the "Service". We offer you an option to join a panel, participate in surveys conducted by us or third parties (both as a panel member and a non-panel member), access panel-related websites and applications, and earn rewards and incentives. This privacy policy describes how we will make use of your information in the context of Xcel Global Panel website and Xcel Global Panel’s marketing, sales and advertising practices. Your use of the Application/Services is completely voluntary and therefore our processing of your PII in connection with the Application/Services and this Privacy Policy is with your consent. Surveys administered by third parties and the data collected in connection therewith are not subject to this Privacy Policy. Registration with, use of, and access to our Services is subject to Terms and Conditions

2. What information does Xcel Global Panel collect about me?

When you register/use our website or contact us for support or other offerings, we collect information that identifies you i.e. personally identifiable information ("PII") from research participants during and after registration with a panel, including, without limitation, during participation in a survey and in connection with the receipt and redemption of rewards and incentives and/or during the Application/Services registration and download process.

I. Identifiers and contact information, such as:

Name
Email address
Telephone number
Address
Date of birth
Occupation/Education
UID Number (number we assign to you when you sign up for an account)
Racial and gender information

In addition to the collection of Personally identifiable information mentioned above, during and after the registration process, we may ask you to voluntarily provide or disclose Sensitive Data. "Sensitive Data" means PII that discloses or reveals health and medical conditions, sexual orientation or sexual life, political opinions/views, race/ethnic origin, religious and philosophical beliefs and trade-union membership. Sensitive Data is used to target survey opportunities to you and as otherwise set forth in this Privacy Policy.

II. Analytics or other electronic network activity, such as:

IP address
Browser
Mobile Device ID
Browser extensions connected to your accounts
Tariff data

III. Geo Location

The Application/Services will ask for your permission to access geo-location information from your device, which may be collected at any time, whether the Application/Services is in use or not. Additionally, your location information may be shared with third-party clients to illustrate specific location and traffic patterns among Application/Services participants. We may also share your geo-location data with third-party vendors to create surveys for market research and other research based on aggregated location patterns. Geo-location data may also be used by ad networks to provide you with location-based advertising. If you no longer wish to share your geo-location data through your device, please change the privacy settings in your device for the Application/Services.

IV. Log Files

The Application/Services may automatically gather and store certain information, including, without limitation, data available from your web browser.

V. Digital Fingerprinting

Digital fingerprinting assigns a unique identifier to your device based on the device's technical settings, characteristics, and IP Address. We use digital fingerprinting technology for quality control and validation purposes and fraud detection and/or prevention, including, without limitation, identifying duplicate or fraudulent respondents. We may utilize digital fingerprinting, either directly or through a third-party vendor, with your consent when required by applicable law

VI. Watermarking

Watermarking involves placing a technology or file on your device to identify that it has previously been used to register with or access the Application/Services or the Services. We may engage in watermarking activities directly or through a third-party vendor with your consent where required by applicable law.

VII. Voluntary Information

You may voluntarily submit, upload or transmit content or material, including, without limitation, photos, videos, and/or any other similar or related content or material when completing surveys.

VIII. Information through Automated Means

Our Application/Services also automatically gather certain information, including details about your device and its capabilities. This may include, but is not limited to, the operating system, other applications on your device, IP address, network provider, device type, time zone, network status, browser type, browser identifier, unique device identification number (such as analytics or advertising identifiers), network provider user ID (a unique number assigned by your network provider), Media Access Control (MAC) address, International Mobile Equipment Identity, location, and other data that may be used to uniquely identify your device, either alone or in combination.

3. How do we use the information it collects about you and what are the legal bases for these uses?

Xcel Global uses the information we collect about you for the following purposes:

To fulfil a contract or take steps linked to a contract: this is relevant where you register to use our app or website. This includes:
1. Providing you with the Xcel Global Services for which you have registered; Administering the service;
2. Verifying your identity;
3. Sending you necessary communications (for example, providing a response to your inquiry);
4. Providing customer service or support.
As required by Xcel Global to conduct our business and pursue our legitimate interests, in particular:
1. Analysing your use and measuring the effectiveness of our Services to better understand how they are being used so we can improve them and engage and retain users;
2. Analysing your use and navigation of our Services to tailor, customise and improve the Services and marketing communications;
3. Diagnosing problems in our website and application;
4. Investigating and responding to any comments or complaints that you may send us;
5. Sharing your information with third parties for marketing purposes;
6. Placing cookies and using similar technologies in accordance with our Cookies Policy and the information provided to you when those technologies are used;
7. Accessing information which you allow us to receive (e.g. location) in order to provide certain functionality.

4. Does Xcel Global Panel share information with third parties?

Information about our customers is an important part of our business. We share customer’s personal information only as described as in this Privacy Notice. We employ other companies to perform functions on our behalf. Examples include response to an enquiry raised for services, sending postal mail and email, analysing data and providing marketing assistance. These third-party service providers have access to personal information needed to perform their functions but may not use it for other purposes.

5. Is my personal information secure?

We work hard to protect your personal information. We employ administrative, technical and physical security controls where appropriate, such as encryption and appropriate contractual confidentiality to protect your information.

6. How can you stop us from tracking our online activities?

Do Not Track ("DNT") is a preference in your browser that you can set to notify us that you do not want the websites to collect certain information about you. If you object to our practices with regard to DNT signals, you may opt out from participation or use.

7. Where does Xcel Global Panel store my personal information?

We employ third-party services for the purpose of storing the personal information that we may collect from our customers.

8. What rights have I got regarding my personal information and how can I exercise these rights?

When provided for by applicable law, you have the right to ask us for a copy of your personal information; to correct, delete or restrict processing of your personal information; and to obtain the personal information you provide to us for a contract or with your consent. You can exercise the following rights:

1. Right to opt out of “selling” or “sharing” certain Personal Information

You have a right to opt out from future “sales” or “sharing” of personal information. CCPA requires us to describe the categories of personal information we sell to or share with third parties and how to opt out of future sales or sharing. The CCPA defines personal information to include internet or other electronic network activity information which includes identifiers.

"Identifiers" such as
1. Name
2. Address(es)
3. Telephone number(s) (including home, cell, and/or business telephone numbers)
4. Email address(es)
5. Date of birth
6. Internet Protocol address
7. Unique device identification number (such as identifiers for analytics or advertising)
8. Network provider user ID (a number uniquely allocated to you by your network provider)
9. Media Access Control (MAC) address
10. International Mobile Equipment Identity
11. Unique cookie identifiers
Internet or other electronic network activity information, and other information collected through automated means such as:
1. Information about your device
2. Geolocation
3. Cookies and similar technology
4. Social media information
5. Log files
6. Digital fingerprinting
7. Watermarking
8. Browsing activity
Other behavioural information
Professional or employment-related information, including occupation
Education information
Additional content/material you submit, including photos, videos and/or similar content
Characteristics of potentially protected classifications under California, federal or international law (e.g., health and medical conditions, sexual orientation or sexual life, political opinions/views, race/ethnic origin, gender, religious and philosophical beliefs and trade-union membership)
Medical information
Demographic information
"Sensitive personal information
Auditing related to a current interaction with you and concurrent transactions, including, but not limited to, counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with the Applicable Law and other standards;
Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
Debugging to identify and repair errors that impair existing intended functionality;
Short-term, transient uses;
Performing or using services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing or using advertising or marketing services, providing or using analytic services, or providing or using similar services.
Undertaking internal research for technological development and demonstration.
Undertaking activities to verify or maintain the quality or safety of services and devices, and to improve, upgrade, or enhance services and devices;
Facilitating the operational purposes of our service providers.

2. Right to Know or Request Categories of Personal Information

You have a right to request that we disclose to you the personal information we have collected about you. You also have a right to request additional information about our collection, use, disclosure, or sale of such personal information such as a list of the categories of personal information collected about you, and other related information such as the source of the information, categories of information shared or sold to third parties, and the purpose for such sharing.

3. Right to Correct.

You have a right to request correction of inaccurate personal information.

4. Right to Request Deletion.

You also have a right to request that we delete personal information under certain circumstances, subject to certain exceptions.

5. Right to Designate an Authorized Agent.

You may designate an authorized agent to exercise some of your rights; however, in order to help protect the security of your personal information, the authorized agent must follow the same authentication procedures that are required if you exercise your rights without using an agent. We will verify requests made through authorized agents to help ensure the safety of your account and to comply with our policies and procedures.

6. Right against Discrimination.

You have a right to not be discriminated against for exercising your rights set out in the CCPA.

7. Right to Notice.

You have a right to receive notice of our practices at or before the collection of personal information.

8. Right to Limit Use of Sensitive Personal Information

You have a right to limit the use of sensitive personal information by exercising your rights set out in the CCPA.

You have the right to exercise the rights listed above in our Privacy Policy free of charge or penalty, but we may limit the number of requests you make or charge reasonable fees as legally permitted. To exercise any of these rights, you can get in touch with us - or our data protection officer - using the details set out below.

1. Right to opt out of "selling" or "sharing" certain Personal Information

Identifiers such as
- Name
- Address(es)
- Telephone number(s) (including home, cell, and/or business telephone numbers)
- Email address(es)
- Date of birth
- Internet Protocol address
- Unique device identification number (such as identifiers for analytics or advertising)
- Network provider user ID (a number uniquely allocated to you by your network provider)
- Media Access Control (MAC) address
- International Mobile Equipment Identity
- Unique cookie identifiers
Internet or other electronic network activity information, and other information collected through automated means such as:
- Information about your device
- Geolocation
- Cookies and similar technology
- Social media information
- Log files
- Digital fingerprinting
- Watermarking
- Browsing activity
Other behavioural information
Professional or employment-related information, including occupation
Education information
Additional content/material you submit, including photos, videos and/or similar content
Characteristics of potentially protected classifications under California, federal or international law (e.g., health and medical conditions, sexual orientation or sexual life, political opinions/views, race/ethnic origin, gender, religious and philosophical beliefs and trade-union membership)
Medical information
Demographic information
Sensitive personal information
Auditing related to a current interaction with you and concurrent transactions, including, but not limited to, counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with the Applicable Law and other standards;
Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
Debugging to identify and repair errors that impair existing intended functionality;
Short-term, transient uses;
Performing or using services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing or using advertising or marketing services, providing or using analytic services, or providing or using similar services.
Undertaking internal research for technological development and demonstration.
Undertaking activities to verify or maintain the quality or safety of services and devices, and to improve, upgrade, or enhance services and devices; and
Facilitating the operational purposes of our service providers.

2. Right to Know or Request Categories of Personal Information

3. Right to Correct

You have a right to request correction of inaccurate personal information.

4. Right to Request Deletion

You also have a right to request that we delete personal information under certain circumstances, subject to certain exceptions.

5. Right to Designate an Authorized Agent

6. Right against Discrimination

You have a right to not be discriminated against for exercising your rights set out in the CCPA.

7. Right to Notice

You have a right to receive notice of our practices at or before the collection of personal information.

8. Right to Limit Use of Sensitive personal information

You have a right to limit the use of sensitive personal information by exercising your rights set out in the CCPA.

9. How long does Xcel Global Panel retain my information?

Xcel Global Panel will retain your personal data up to the period it is necessary to fulfil the service that you have requested, comply with any laws or regulations, resolve disputes, and enforce our agreements. Xcel Global Panel may retain your data up to six months from the date of completion of services for a legitimate business interest where the business benefit is not outweighed by your personal rights and freedoms.

10. Can children use our websites and apps?

Xcel Global Panel Services are not intended for minors under the age of 16. If you are under 16, you may use our Services only with the involvement of a parent or guardian. We do not knowingly collect personal information from children under the age of 13 without the consent of the child's parent or guardian.

11. Updates to this Privacy Policy

We may update this Privacy Policy periodically. The date of the latest revision will be indicated at the top.

12. Contact Us

If you have questions or concerns about this Privacy Policy, please feel free to contact us at dpo@market-xcel.com